Social Campaign

In Spring 2026, I designed a digital storytelling experience for Alpha Phi’s Red Dress Gala, a philanthropy event supporting women’s heart health. My goal was to show the full experience of the event, from getting ready with friends to understanding the impact of the cause. I made the design feel more personal and easy to follow by breaking it into sections and using strong visuals. I also added interactive elements, like scroll-based storytelling and clickable content, to keep users engaged and make the experience feel more dynamic. This project shows my interest in combining storytelling and design to create work that feels engaging, meaningful, and easy to connect with.